When you sharpen your web presence,
here's what happens to your business:
Customers looking for you find you more easily.
Customers are not looking for you also find you.
Inquiries and sales increase because your website reflects
your professionalism and attention to detail.
Customers are better-informed before they contact you, saving you
time explaining and answering questions via phone & email.
Customers self-assess their needs versus your target market, so
folks who don't like your style or price point don't contact you.
The difference between you and your competition becomes very clear.
You have a beautiful stage from which to share/spread your mission.